Furby was one of my favorite toys when I was younger . This commercial was my favorite and I actually bought my Furby after I saw this. Everyone I knew had a Furby. This toy is marketed to children and adults. It portrays the image of having more friends and never being lonely with this toy. Not only will it make you have friends because they will want to play with it too, but it can be your friend whenever you need it.
This commercial applies to multipue appeals. One appeal is thta you'll be held in high esteem by others because everyone will want what you have. Another appeal is that youll have deep satisfaction because you will always have someone/something to talk to and to listen. Also, it can also have an effect of facing social isolation if you dont have one. It shows in the video that all the little girls friends are happy and sitting around with her while she has the firby, so if she didnt have it maybe her friends wouldnt e coming around.
The marketers want children to believe that you can always be happy with this Kurby, but in all reality when you get the toy it doesnt always have the nicest things to say. The firby toy would sometimes not even respond when you were talking to it, say it was sleepy, or say it doesnt want to talk.
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